A video circulating on Twitter has pulled back the curtain on how caviar is harvested, revealing a much rawer process than most consumers realize. The clip shows fish being opened up and roe extracted in a somewhat brutal manner.
Many expressed shock and discomfort, with a mix of humor and revulsion appearing in social media comments. A Twitter user referenced lyrics from a popular song to express the disbelief packed into the clip’s minutes.

Though caviar remains associated with luxury, the harvesting process involves killing the sturgeon or at least invasive handling. Modern “no-kill” methods aim to be more humane but aren’t universally applied.
Caviar experts point out the delicacy’s nutritional profile includes heart-healthy omega-3s but also caution about factors like sodium and exposure to mercury or bacteria if mishandled.
Caviar anyone?😏 pic.twitter.com/gARuzQrFZD
— Cjay (@ced_jayy) September 15, 2025
This viral video serves as a reminder of the hidden truths behind gourmet foods and encourages consumers to consider the ethics and realities of their sourcing.