A message displayed prominently on the front window of a Dairy Queen restaurant in Kewaskum, Wisconsin, has ignited a heated online discussion. The sign proudly proclaims the restaurant’s commitment to traditional holiday greetings, expressing gratitude to veterans, and openly declaring the staff’s dedication to serving God and country.
According to restaurant owner Kevin Scheunemann, the sign has been a fixture for nearly four years, serving as a transparent expression of his and his staff’s values. Initially erected in response to a customer complaint about Christian music playing in the restaurant, the sign had not sparked any further controversy until recently.
The sign gained renewed attention when a tourist from Oregon shared a picture of it on Facebook, prompting a lively debate about its inclusivity. While some people support the message, others criticize its perceived exclusivity. Local business owners have rallied around Scheunemann, arguing that customers are free to choose whether or not to patronize the restaurant based on their personal beliefs.
In response to the controversy, the Dairy Queen company has issued a statement clarifying that Scheunemann’s approach does not reflect its official stance. The company emphasizes the importance of treating all customers with respect, regardless of their religious affiliations.
